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Brits Spends Almost £50,000 On Booze During Their Lifetime

• The average Brit spends £49,581 on booze in their lifetime, according to new estimates by Macmillan Cancer Support

• 1.3million Brits spend more than TRIPLE that, shelling out £167,000 on liquor during their lifetime

• Londoners spend the most on alcohol – an average of £886 per year

• Spirits top the list as preferred tipple for 18 – 24-year-olds, while those aged over 45 prefer wine

• Macmillan Cancer Support urges Brits to ban the booze and save money by doing its Go Sober for October fundraiser

Brits spend almost £50,000 on booze during their lifetime, according to new estimates by Macmillan Cancer Support.[1]

The average Brit spends £787 each year on alcohol, with those in London spending nearly an extra £100 – a whopping £886 on booze.

The research, which was conducted by Onepoll to mark the launch of Macmillan’s Go Sober for October fundraising event, surveyed 2000 people in the UK over the age of 18, and shows the money the nation could save if they quit drinking.

Men splashed more cash on booze than women, spending an average of £934.44 per year compared to women who annually spend £678.60.[2]

The findings also showed that 1.3million Brits shell out a whopping £167,000 on liquor during their lifetime.[3]

The study also looked at what type of alcoholic drink Brits preferred. Around 1 in 3 (34%) of those surveyed said wine was their top tipple, followed in second and third place by beer and spirits.

There was a clear age distinction in Brits’ preferred tipples with two in five (42%) of those aged 18 – 24 preferring spirits while almost 1 in 2 (47%) of those aged 55 or over preferring wine.

Macmillan is asking people to sign up for the Go Sober challenge, abstaining from drinking alcohol during October and being sponsored to do so. If you do have a special event during October and want to drink alcohol for it, your friends or family can buy you a ‘Golden Ticket’ by donating £15 or more to your fundraising page.

Martin Lewis from Moneysavingexpert.com says: “It’s not just the price of buying booze that costs, it’s the fact when we drink we lose our spending inhibitions too – we all know the cheap night out that turns into a pocket killer.  Even going sober for a month could save you a significant amount – so it’s worth a thought, especially as this way you’ll not only be saving cash but helping people affected by cancer – and you can’t put a price on that.”

Hannah Redmond, Head of National Events Marketing for Macmillan Cancer Support, says: “By taking part in Go Sober for October, abstaining from drinking alcohol for the month of October and being sponsored to do so, you’ll save money, reap the health benefits  and raise vital funds to support people affected by cancer so they don’t have to face it alone.”

To sign up or find out more, visit gosober.org.uk

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