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Premier Inn Unveils New £15m Ad Campaign

Premier Inn has announced a brand new £15 million multi-channel advertising campaign featuring Lenny Henry. The campaign was created by RKCR/Y&R and kicks off with a new TV commercial due to hit screens this Sunday. The advert is supported by ...

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2013 Was Excellent Year For International Tourism

International tourist arrivals grew by 5% in 2013, reaching a record 1.087bn arrivals, according to the UN World Tourism Organisation. Its latest World Tourism Barometer said: ‘Despite global economic challenges, international tourism results were well above expectations, with an additional ...

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