VAT Club Jacques Borel is to stage a Tax Equality Day on Wednesday 24 September. It follows on from the success of the first Tax Parity Day that took place in 15,000 pubs and restaurants across the UK in September 2013. Pubs and restaurants will once again be encouraged to support the campaign to reduce the level of VAT in the hospitality sector by lowering prices on food and drink by 7.5 per cent. Prices will be reduced for one day only, in order to show the benefits of a VAT cut to five per cent.
At present all food and drink in pubs is subject to 20 per cent VAT, compared to supermarkets which benefit from a zero VAT rate. Jacques Borel said: “Tax Parity Day was an outstanding success and the perfect way to reinforce our message to the public that lower VAT in the hospitality sector will deliver lower prices and create hundreds of thousands of jobs. Although we have changed the name to Tax Equality Day, the message remains the same.
Almost 40 companies have confirmed their participation, together with individual pubs and restaurants across the country. Many of those businesses that are taking part are part of Borel’s lobbying group VAT Club.
Including among those businesses planning to cut prices are: Punch Taverns, J D Wetherspoon, TGI Friday’s, Daniel Thwaites, Wadworth & Co, TCG Pubs, Everards and Fuller’s.
Smaller companies, such as Anglian Country Inns, Snug Bars and Pub Love are also involved.
Customers at pubs and restaurants across the UK supported last year’s event with enthusiasm and pride and I am confident that they will welcome the Tax Equality Day on September 24. The campaign to reduce VAT is well known amongst the public, policy makers and MPs and a national Tax Equality Day will highlight the support for the VAT cut campaign.”