ALMR Reacts To Sky Price Increase

The ALMR has reacted to the news that Sky will increase its prices for on-trade customers by 5%, but will apply this to lower rateable values when calculating bills for the next 12 months.

ALMR Chief Executive Kate Nicholls: “Sky has taken into account spiralling rates costs for pubs and listened to our concerns about increasing rateable value.

“The decision to use lower rateable values will mean that no pub will face a repeat of previous double whammy increases at a time when their rates bills are going up and margins tightening.

Addressing increases in rateable values and spiralling rates bills has been a key focus of the ALMR’s campaigning over the past 18 months.

“This will help to offset some of the costs that continue to increase for eating and drinking out businesses, but this rise is still well above inflation, at a time when supply chain pressures are increasing and economic and consumer confidence is uncertain.

“The use of lower rateable values is welcome, but businesses will have to think hard about whether they can afford another price hike on top of considerable property and wage costs.”