Customer service is the backbone of the hospitality industry. A single interaction can turn a casual visitor into a loyal advocate or a disgruntled customer into a negative review. In today’s competitive landscape, delivering exceptional customer service is no longer a luxury but a necessity.
Hospitality should be based on exceeding customer expectations. The better the operator does to impress, the better its reputation. Offering comprehensive training and the latest technology and products to make their jobs run more smoothly can improve customer service.
UK businesses lose £12 billion* annually due to poor customer service. While getting everything right is not always possible, there are ways to improve how customers see your business.
Leveraging technology will help manage guest information and interactions more efficiently. CardsSafe Ltd.’s technology has been a part of customer service for numerous restaurants, hotels, bars and golf courses for over twenty years. The system protects businesses by deterring dine and dash and securely protects customers’ bank and ID cards while they run a tab. The bar tab-keeping units signify to the customer that the venue cares about their card security.
If a customer wishes to run a tab and their bank card is slotted in the wallet or stuffed into a till, things don’t look good for the business. The impression of the brand is diminished, resulting in less loyalty and, ultimately, a reluctance for that customer to return. One of CardsSafe’s longest-standing customers, the leading global hospitality brand Hilton Hotels, has used their system since 2005. They say, “All our customers are pleased that we look after their cards more securely with CardsSafe.” CardsSafe’s tab systems are in multiple hotels nationwide.
So, the choice is yours. To exceed customer expectations, ensure your technology benefits your business and reap the benefits of reputation and loyalty.
For more information, please visit www.cardssafe.com
Or contact the sales team on 0845 500 1040
*Plus, a sign-up fee of £39.95 (plus VAT) for new customers