Pedalling for Pubs, a charity cycling event uniting individuals from the hospitality sector, is about to embark on its latest challenge and support two exceptional charitable causes, raising essential funds for ‘The Licensed Trade Charity’ and ‘Only A Pavement Away’ – two charities that are integral to the hospitality industry.

The Pedalling For Pubs Challenge 2024 will see riders cycle from Nairobi to the Masai Mara for a tough week of riding, taking in some of Kenya’s most breathtaking landscapes, all while making a profound difference in people’s lives.

The event kicks off with a departure from Heathrow to Nairobi on March 16th, followed by a series of meticulously planned cycling routes from March 17th. These routes include the breathtaking Rift Valley, Lake Naivasha, Lake Elementaita, and the iconic Maasai Mara National Park, culminating in a celebratory gathering at the Enonkishu Conservancy. The participants will witness Kenya’s natural splendour, from flamingo-filled lakes to wildlife-rich plains, making every kilometre cycled a memorable experience.

In line with Play It Green’s commitment to sustainability, the entire CO2 emissions of the trip – encompassing flights, hotel stays, vehicle support, and miscellaneous travel – will be rebalanced. This is achieved by planting mangroves in Kwale, Kenya.

These mangroves are not just carbon sinks, absorbing a significant amount of carbon over 10 years, but they are also crucial in generating employment and boosting the local economy. Additionally, they play a vital role in enhancing biodiversity and protecting coastal regions.

To precisely offset the emissions, calculations indicate the need for planting 1,184 mangroves, a number that Play It Green has intentionally rounded up to exceed the requirement. This approach reflects our ethos of always striving to do more for the environment.

Ride founder, Katy Moses of KAM research agency said, “We are really seeing the impact that fundraising from Pedalling for Pubs is having on these two great charities, enabling them to do even more incredible work to change lives.

Thank you to everyone who has already supported this campaign, Kenya is going to be quite the challenge but the industry support is making all the training in the cold and wet that little bit more bearable.”

To find out more about the challenge or to donate, please follow this link: