Pub Bookings Surge Almost 300% For England’s World Cup Kick-Off
Bookings to watch England’s first game in the pub are up 293%, as hospitality set for 42% sales boost across the group stage.
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Sport
Scotland’s World Cup Win Drives 24% Jump in Pub Sales Despite Unsociable 2am Kick-Off
The opening weekend of the FIFA World Cup 2026 generated more than 12.1 million pints of draught beer and cider sales across Great Britain’s pubs, with Scotland’s victory over Haiti providing a significant boost to trading north of the border.
Read more...World Cup Boost: Scottish Pubs Set To Pour 120,000 Extra Pints Worth £600,000
Some pubs in Scotland enjoyed “record breaking sales” as football fans headed to their locals to watch the men’s national team win its first World Cup match since 1990.
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Marston’s Pubs Urge Men To ‘Know The Score’ on Prostate Cancer Ahead of England’s World Cup Campaign
More than 1,000 Marston’s pubs across the country are encouraging men to ‘Know The Score’ by teaming up with Prostate Cancer UK to spark life-saving conversations about men’s health – because there’s no better place to get men talking than the local pub.
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FIFA World Cup 2026 Sets New Benchmark for Trusted, Seamless Travel Across Borders
As the FIFA World Cup kicks off across the United States, Canada and Mexico, the World Travel & Tourism Council (WTTC) presents its latest research,…
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Greene King Invests Over £200,000 in Football Tournament Support For its Partners
Greene King Pub Parters, the leased, tenanted and franchise business of Greene King is investing over £200,000 to support its partners during this summer’s tournament of football.
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World Cup Fever Set to Deliver Major Boost to Night Time Economy, Says NTIA
As the FIFA World Cup gets underway with Mexico taking on South Africa in the opening fixture, the Night Time Industries Association (NTIA) is forecasting a significant boost for Britain’s night time economy…
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Over A Third Of Brits Will Cheer On The World Cup From Their Local Venue
34% of consumers planning to tune in to the World Cup will do so from their local pub, bar or hospitality venue, with a total of 9.3m British consumers planning to watch at least one game in a pub, bar or restaurant this summer…
Read more...Pubs Set for £275 million “Revenue Bounce” Should England Reach the Final
Pubs could be set for a £275 million additional “revenue bounce”, should England make it to the final, with pubs benefitting from the Home Office’s…
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Greene King Announces Record Bookings for a Club Fixture as Fans Flock to the Pub
Greene King has announced that Saturday’s Champion League final was the highest-booked club match to date across its managed pubs with 4,000 more bookings than…
Read more...Champions League Final Bookings in UK Bars and Pubs Surge by 1300%, According to New Data
With less than one day to go until the UEFA Champions League final, UK Google searches for ‘pubs showing Champions League final’ have surged by…
Read more...England FIFA World Cup Match Bookings Surge 184% As Fans Flock To Pubs
New insight from hospitality technology provider, Zonal, has revealed an early surge in bookings for the first England match of the FIFA World Cup 2026,…
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50 Million Pints World Cup Bonanza as BBPA Launch New Guidance
Pubs could be set for a 50-million-pint bonanza should one of the home teams reach the final of the 2026 World Cup. With a month…
Read more...Licensing Extension Confirmed for England And Scotland World Cup Knockout Matches
The government has confirmed an extension to licensing hours in England and Wales covering additional knockout stage matches involving England and Scotland at this summer’s…
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Stonegate Group Partners with Heineken on Nationwide UEFA Champions League Activation to Drive Pub Footfall
Stonegate Group has partnered with Heineken, official partner of the UEFA Champions League, to launch a nationwide consumer activation designed to drive footfall across its…
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